In this episode of our podcast, Matt Sellhorst at Boat Dealer Profits and Creator of the SPLASH System, reveals three ways to maximize your boat show:

  • Three major mindset shifts to maximize your boat show
  • How you can improve your sales staff’s closing rate by building their confidence
  • Why you may be missing opportunity at your boat show and what to do about it
  • What is the 2nd best sale you can make at a boat show that is the 2nd biggest mistake I see when mystery shopping boat shows

Resources and links mentioned in this episode:


What a great episode, can’t wait to hear how your boat show went this year. When you’ve decided you’re just not satisfied with the profit in your dealership. You know that you should be selling more boats, making more money or having more fun in your boat business, here are a few ways we can help.

1. Apply to join an upcoming SPLASH System program, go to

2. Check out our Boat Dealer Profits scorecard, to see how you and your dealership are doing in each of the 7 key areas of SPLASH Dealer success at .

3. Check out Boat Dealer Profits TV, our blog or other Podcast episodes at

4. Check out one of the many webinars we have available at for a list of upcoming webinars.

If you would like to be a guest on the podcast, email me at to see if you’d be a good fit.