In this episode, you will discover more about Podcasts, boat buyers, and boat clubs, including: The power of event marketing with non-competitive partners who share similar client profiles How the assist and 2nd assist approach works like gang-busters in today’s world Tips to using a local podcast to become the boating expert in your local market…


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In this episode, you will discover how to sell more fishing boats, whether they are fresh or saltwater ones. How the Recreational Boating and Fishing Foundation (RBFF) is positioned to support your local marketing efforts with tons of fantastic resources to promote boating and fishing How your local presence can be used as a valuable…


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On this episode of the Boat Dealer Podcast, Matt discusses how to sell more boats with Marcus Sheridan, marketing guru and current boat shopper. They will help you discover: How Marcus took his stumbling pool company from the brink of bankruptcy to success with a common sense content marketing strategy The story of buying his second boat…


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On today's episode, our guest, Jim Jabaay, Vice President of Lot Vantage, and I will discuss the value of your inventory. He grew up in his grandfather's car dealership that he started in 1954 where he learned the ins and outs of the dealership business. After working his way up at Manheim Auto Auctions, he…


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In this episode about the secrets to success you will discover: Melanie Clement of Lakeshore Sports A simple idea to gain immediate sales Why you should always be on the lookout for partnership opportunities Melanie’s advice on sales and marketing What it’s like to go off a ski jump for the first time Melanie’s road…


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In this episode you will discover marketing concepts you can use at your dealership: SureShade’s Jason Roberts Ideas to improve your results at a boat show Two inexpensive marketing concepts that improve your clients' experience at your dealership How a relationship with SureShade can help you make more money and sell more boats Why Jason…


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